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Why You Shouldn’t Use Blogger for Your Business

2010 January 18
by Alexia

SuburbiaOne tragic thing I keep seeing on the web is creators – people who make stuff, tangibles or intangibles – without their own home on the web.

They’re taking up space on Blogger, WordPress.com, Typepad, deviantArt and other places that give ‘em an illusion of having their own home.

Landlords may be nice and kind or rude, sneaky and evil. You never really know what kind that landlord is until you get on their bad side.

I’m not saying that those companies that offer free blogs and web sites and portfolios will turn on you, but do you really want your business at the mercy of the terms & conditions of some other company?

You need to own your own home on the internet.

  • The investment isn’t all that bad ($10 for a domain name, $100/yr for decent hosting).
  • It’s your brand and your name that’s up at the top instead of Blogger’s.
  • It enhances your authority in the eyes of your potential customers and clients.
  • It gives you something authentically you to put in the “your web site” area on those portfolio and networking sites.
  • You have more flexibility to make the site look and work the way you want to.
  • And you are the one who wields the power (barring the restrictions of the less-strict TOS’s of your new web host, but as long as you’re doing business honestly, you have nothing to worry about).

If you have a “home” on the internet that you don’t own, it’s time to reconsider. For your business’s sake.

If you need help deciding on how to go about getting your own home on the internet, please email me. I’m here for ya.

Creative Commons License photo credit: vonSchnauzer

2 Responses leave one →
  1. January 20, 2010

    I’ve seen some amazing and high profile bloggers using Blogger and I’m amazed. I still think they are amazing, but I wonder why they won’t put just a small amount of money into their business. With a self-hosted WP blog, there is legitimacy to your blog and your brand.

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